Effective Date: June 8, 2025

1. Introduction

JHX Hoops LLC ("JHX Hoops," "we," "us," or "our") is committed to safeguarding the privacy of the athletes, parents, supporters, customers, and visitors who interact with our basketball camps, tournaments, training programs, merchandise store, charitable initiatives, and website located at jhxhoops.com (collectively, the "Services"). This Privacy Policy ("Policy") explains how we collect, use, disclose, and protect your personal information.

By accessing or using our Services, or by voluntarily providing personal information to us, you acknowledge that you have read and understood this Policy. If you reside outside the United States, you consent to the transfer, processing, and storage of your personal information in the United States and other jurisdictions that may have privacy laws that differ from those in your country.

2. Information We Collect

Category	Examples	Primary Purpose
Information You Provide to Us	• Name, mailing address, email address, telephone number
• Date of birth and emergency contact information (for athlete registrations)
• Payment card details (processed by our PCI‑DSS–compliant payment processor)
• Medical or allergy information you choose to share
• User account credentials and profile photo
• Content of messages, forms, surveys, contests, or testimonials	To register you for programs or events, process payments or donations, communicate with you, and provide customer support
Information We Collect Automatically	• IP address, device identifiers, browser type, operating system
• Pages viewed, links clicked, referring/exit URLs, session duration
• Interaction with emails or online ads
• Cookie and pixel data (see Section 4)	To secure and improve our Services, understand usage patterns, and personalize content
Information from Third Parties	• Social‑media profile information if you connect your account
• Demographic and marketing data from analytics providers
• Payment confirmation from processors	To supplement the information you provide and improve accuracy

3. How We Use Your Information

We use the information we collect to:

1. Deliver and improve the Services, including registering participants, processing transactions, organizing events, and operating our online store.
2. Communicate with you about your account, schedules, updates, special offers, newsletters, and other information that may interest you.
3. Personalize website content, email messages, and advertising based on your interests and activity.
4. Conduct analytics and develop new programs and marketing strategies.
5. Detect, investigate, and help prevent fraud, abuse, or security risks, and enforce our Terms of Service.
6. Comply with legal obligations and protect the rights, property, and safety of JHX Hoops, our users, and the public.

4. Cookies and Similar Technologies

We use cookies, web beacons, and other tracking technologies to recognize your browser or device, collect statistics about site usage, and deliver relevant ads. You can manage cookie preferences in your browser settings; however, disabling cookies may limit certain features of the Services.

5. Sharing Your Information

We do not sell your personal information. We may share it only as described below:

Recipient	Purpose	Safeguards
Service Providers	Payment processors, website hosts, email service providers, analytics vendors, fulfillment partners	Bound by contracts to process data only on our behalf and to maintain confidentiality
Business Partners & Sponsors	When you register for a co‑branded event, contest, or promotion	We identify the partner at the point of collection; their own privacy policy will apply
Legal & Safety	To comply with laws, court orders, subpoenas, or enforce our rights	Disclosed only to the extent required or permitted by law
Corporate Transactions	In connection with a merger, acquisition, or sale of assets	The recipient will be bound to honor this Policy or provide notice of changes
With Your Consent	At your direction or where you choose to make information public (e.g., social‑media posts, testimonials)	You control what information you disclose

We may share aggregate or de‑identified data that cannot reasonably be used to identify you.

6. Your Choices & Rights

• Marketing Communications: You may opt out of promotional emails by following the "unsubscribe" link in each message or contacting us at the address below. You may opt out of text messages by replying STOP.
• Browser Settings: You may disable cookies or set your browser to alert you when cookies are being sent.
• Access, Correction, Deletion: Subject to applicable law, you may request access to or deletion of certain personal information by emailing info@jhxhoops.com. We will respond within a reasonable time and in accordance with legal requirements.

7. Children’s Privacy

Our Services are not intended for children under 13 years of age, and we do not knowingly collect personal information from children under 13 without verifiable parental consent. If we learn that we have inadvertently gathered such information, we will delete it promptly.

8. California Privacy Rights

California residents may request once per calendar year a list of third parties to whom we disclosed personal information for their direct‑marketing purposes. To make such a request, email info@jhxhoops.com with the subject line “California Privacy Rights” and include a California mailing address. Please allow up to 30 days for a response.

9. Data Security

We use administrative, technical, and physical safeguards to help protect personal information. Online transactions are transmitted over TLS‑encrypted connections and processed by a PCI‑DSS–compliant payment processor. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. Data Retention

We retain personal information only as long as necessary to fulfill the purposes outlined in this Policy, unless a longer retention period is required or permitted by law.

11. Changes to This Policy

We may update this Policy periodically. We will post the revised Policy on this page and update the “Effective Date” above. Material changes will be highlighted on the Site or communicated via email. Continued use of the Services after such changes constitutes acceptance of the revised Policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Policy or our privacy practices, please contact:

JHX Hoops LLC
Attn: Privacy Office
7131 W 135th St. #1046
Overland Park, KS 66223 USA
Email: info@jhxhoops.com
Phone: (785) 571‑9620